It’s been a hot minute since I’ve posted here, and it’s been an even hotter minute since I written anything specifically for post on this blog. The lack of new writing here does not mean that I haven’t been writing. Most of my recent work can be found on the Terralever blog, where my focus is social media. I have two newish pieces that you may find interesting.
- Is Facebook helping or hurting your hiring efforts? – Most existing conversations about social media and job hunting address the topic as it impacts job seekers. These conversations either serve as warnings (photos of keg stands will kill your chances of getting hired) or as advice (blogs and microblogs can help you demonstrate your skills and network with the right people). I take a different approach, and instead address how social media impacts a company’s ability to recruit smart new talent.
- Mashable Fans: Pawns in the impressions game – A few weeks ago, Mashable changed their Facebook posting style from simple headlines to phrasing updates as questions</a>. I criticized The Social Media Guide for trying to stimulate fan interaction and conversations, while being noticeably absent from those same conversations. Mashable promptly responded, and you can see their remarks in the comments of the original blog. The company has also continued to experiment with their posting strategy and style, making some positive changes, which I summarize in a follow up post.
Back to this blog, Ms. Herr when online is intended to be the accumulation of all facets of my life, including ruminations on any topic from the personal to the pass times to the professional. More on any and all of those things are in the works.