Archive for category life
on being beautiful
Posted by Ms. Herr in human dimensionality, life, self-portraiture on April 14, 2013
It’s not that I don’t like being told I’m beautiful, but I am unnerved when the compliment comes too frequently. In too short a space of time. Particularly, from a single source.
There aren’t really guidelines for how frequently is too frequently. It’s just a feeling. And I’ve felt more unnerved more frequently.
I’ve been asking myself why. I am grateful to be beholden as beautiful by others – it is no trivial compliment – but why does hearing that they do unsettle me?
It’s not that I don’t believe that I am beautiful. In fact, during my ponderances, I discovered that I do see myself as beautiful. Not pretty or cute or attractive. I. Am. Beautiful.
“Do you know how beautiful you are?”
I recently dated a man who asked me this. I’d heard the question before, but this man asked me almost every time we saw each other. And we saw each other at least two or three times a week.
“Do you know how beautiful you are?”
Each time, “Thank you.” And in time, when the intensity of his gaze made it evident that it wasn’t a rhetorical question, that “thank you” was not a satisfactory answer, and that he really wanted to know if I really knew, “There are a lot of beautiful women in the world.”
That wasn’t really a satisfactory answer, either. And so I keep coming back to why. Why does being told I am beautiful too frequently – however frequently that is – unnerve me?
Like for many things, there is likely many reasons. But there is also this one…
Our physical appearance is the first thing that people see – in the most literal meaning of the word – when they see us. Yet it physical beauty is among the least unique of qualities that any one person can possess.
it’s my anniversary! celebrating 1 year with Terralever.
Posted by Ms. Herr in life, self-portraiture, the biz side on May 17, 2010
Today I celebrate an anniversary. Today marks one year with Terralever as social media strategist. I was their first hire dedicated exclusively to social. I am categorized as a resource, and as is the practice of many interactive agencies, I was hired in a contract capacity while we felt each other out. Terralever assessed if I had the required knowledge and execution skills for social media strategy, as well as if I could share their business philosophy regarding return-driven marketing. I assessed whether the project work and client mix appealed to my ambitions, as well as if Terralever could share my philosophy regarding meaningful connections over metrics. And we both questioned how well we would play together.
Those first months weren’t easy. I was coming off of a year of un- and under-employment and was emotionally drained. Terralever was in the throes of organizational and cultural change and was confronting the all the inherent challenges of talent turnover, process development and service repositioning. The company also suffered a great loss with the passing of a colleague and friend. At the micro level, there were some marked conflicts between the tasks I was charged with completing my somewhat utopian view of social media.
No, those first months weren’t easy, but the decision to go full-time was. I had found a home where my skills and voice were respected. I found that company executives and strategy masterminds, Chris Johnson and Scott McAndrew (shout out to my homies…love them!) and I share many ideas about the core value of social media in business. Since then, I have worked with sales and account services to better align how social is positioned in the sales process with how it is executed during project delivery. I have taught coworkers and clients more about the field. And I have also learned from them, particularly with regards to development and highly niched applications (because I am by no means an expert in it all).
Ask me where I see myself in 6-12 months, and I won’t have an answer for you. I don’t think that far in advance. I’m focused on today, tomorrow, next month. I’m focused on right now, and right now I work with a kick-ass team of rock star talent turning out exceptional work for clients that make me want to do the happy dance on the regular. I am Terralever’s voice for social. Hear me roar.
social media connections are human connections
Posted by Ms. Herr in life, social media, socialmediatoday, the biz side on October 21, 2009
I spend my 9-to-5s with the great team of people that make up Terralever, an interactive marketing agency based out of Tempe, Arizona. Recently, the passing of one of our founding and managing partners quickly and dramatically altered life as we knew it. After a week passed and after the funerary services, as we returned to our daily tasks and project deliverables, I kept thinking about the company’s blog. How could we, how should we, go from our last post that announced Andy’s death to a new one covering user interface design or email marketing? What was that post in between, the one in which we, in front of the world, transition from loss to business as usual, knowing there really would be nothing usual about it?
I am touched that Terralever allowed me to author that post. And I am thankful for Courtney Crane, Marketing Manager for Terralever, and great friend to Andy, for helping me find the right words.
Originally posted to the Terralever blog on October 13, 2009:
Social Media Connections are Human Connections
As many of you know, Terralever recently suffered a great loss with the passing of Andy Richter, managing partner, colleague, friend, and mentor. We have mourned and we have laughed as we continue to remember great times spent with a man whose passion for living was infectious.
Shortly before we learned of Andy’s passing, I discovered that my friend and his wife were expecting a baby via a biweekly web comic. Life cycled within mere hours. As the day continued, and news of Andy’s passing spread, the outpouring of support, expressed through Twitter, Facebook, blogs, and personal emails, was overwhelming. The loss was not just our own, Andy’s family or those closest to him, but one felt throughout Phoenix and the greater entrepreneurial and internet marketing communities. Each post brought home with new meaning that which I already believed, that social media, however digital it may be, is still human.
Sons and daughters are born, cancerous diseases are fought, promotions are celebrated, wedding vows are exchanged, and losses are mourned. Life is shared as it happens.
News channels will continue to publish the latest headlines, brands to focus on building communities of impassioned evangelists, and retailers to announce their hot new sale. Indeed, our role as an interactive marketing agency is to help our clients navigate opportunities to best leverage their online activities. It is my hope that as we do so, we always remember that social media is where humans connect with one another in meaningful ways.
We cherish the knowledge, guidance and passion that Andy brought to us each day. We are thankful for the gracious support of the community since his passing. Both are inspiration for us as we move forward together.
*If you’d like to leave a comment, please feel free to do so here and/or on the original post on the Terralever blog.



brand strategist • runner • recovering architecture student • aspiring geek • social media fanatic • merciless flirt • mentor • dancer • people addict • tech groupie • rogue advocate